And the rest of the world isn't that keen on coming here, save for one deranged man on a Qantas flight.
Speaking of the Flying Roo, Seven coughed up a bit of primetime real estate (albeit on Saturday) to basically do a informercial for Qantas.
The advert is very cute and probably guaranteed to tug the heart strings of Australian expats worldwide, but given the amount of money Qantas is tossing at this campaign, it doesn't seem to really grab the bigger worldwide audience...and it doesn't quite seem--in my opinion--smart to air it domestically.
All that being said, it's not as big a misfire as the adverts currently making the round for the Victorian town of Daylesford.
1 comment:
i think the fact that so many aussies travel abroad shows how cosmopolitan they really are. it would be pretty sad if they never ventured out of oz.
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